Monday, June 1, 2020

Solving The Problem

The Opportunity

1) Approximately, 46% of all small businesses have no online presence (website, social media, etc.). E- business is growing in importance in today's business world, especially with government restrictions on when businesses can open. Businesses with no online presence will run the risk of having to close down because they can't sell their product or perform their service while the government continues to restrict businesses operations. Many of the small businesses don't have an online presence because they lack the money to pay someone to make and run a website, social media, etc, or they lack the experience to make and run one themselves. If there were a way to provide these small businesses with an affordable/easy online presence, the chances of them closing down during the pandemic will drastically decrease.

The Solution

2) I believe that I can solve this problem by providing small businesses with an affordable way to gain/maintain an online presence. I would help create a website and social media for these small businesses and then maintain them for them. Many of the small businesses that need an online presence don't have one because the owners don't have the money or the "know how" to make one. My solution would help those who can't afford it by charging them an upfront cost to make it and then a subscription fee to maintain it. I would have to figure out a price that works for most businesses and me. My solution would also help those who don't have the "know how" because I would be the person who maintains the website/social media for them. If they want anything to change on their website/social media, they could contact me and I would change it for them. I think that this would help solve the problem that many small businesses are facing, and potentially prevent many of them from closing down during the pandemic.

1 comment:

  1. Hi Will,
    I think you have a great solution to your opportunity. Allowing businesses to focus on growing their business, while you construct an online presence for them is a win-win situation. Would they be able to pick and choose what online platforms they want to be on? For example, the business might specifically want an instagram and twitter page, but not a facebook page.

    ReplyDelete